![Foundrae](https://d1vb3larbiniw5.cloudfront.net/production/Foundrae_1.png)
We designed and built foundrae.com, a NYC fashion and jewellery house based in downtown Tribeca. Founded by Beth Bugdaycay in 2015, the label is built upon the concept of modern heirlooms. The e-commerce website is a contemporary gallery like space, where the pieces themselves are allowed to tell the story.
![Foundrae 3](https://d1vb3larbiniw5.cloudfront.net/production/Foundrae_3.png)
![Foundrae 2](https://d1vb3larbiniw5.cloudfront.net/production/Foundrae_2.png)
![Foundrae 4](https://d1vb3larbiniw5.cloudfront.net/production/Foundrae_4.png)
![Foundrae 6](https://d1vb3larbiniw5.cloudfront.net/production/Foundrae_6.png)
![Foundrae 5](https://d1vb3larbiniw5.cloudfront.net/production/Foundrae_5.png)
![Foundrae 7](https://d1vb3larbiniw5.cloudfront.net/production/Foundrae_7.png)
![Foundrae 8](https://d1vb3larbiniw5.cloudfront.net/production/Foundrae_8.png)